#pardot
7 posts
How do you Build a List in Pardot?
A step-by-step guide to creating segmented lists in Pardot, including dynamic, public, and CRM-visible list types.
Pardot Lead Source: Why is the Field Empty?
Why your Pardot lead source field may be empty and how accurate source data impacts marketing ROI.
Pardot Lightning App
How the Pardot Lightning app integrates marketing tools directly into the Salesforce user interface.
Three awesome features from the Winter '19 release you need to know about
Three standout Salesforce Winter '19 features: Pardot Lightning Experience, list view search, and display density settings.
Pardot for SaaS
How SaaS companies can use Pardot beyond lead nurturing for education campaigns, re-engagement, and activity tracking.
Pardot: Visitors to Prospects, How they Convert
Understanding the difference between Pardot visitors and prospects, and four ways to convert anonymous traffic into leads.
Pardot: Importing & Manually Adding Prospects
Two methods for adding prospects to Pardot: manual entry for individual contacts and bulk import for larger lists.